THE SPECIFICS OF MEDIA DISCOURSE: CONCEPT, STRUCTURE, AND LINGUISTIC FEATURES

Abstract

This article is devoted to the topical issue of studying the specifics of media discourse. The article’s aim is to study the concept and essence of this phenomenon. The research methods were the following: analysis of scientific literature, comparative analysis of terms and concepts, induction, deduction and generalization of analytical conclusions. The article’s author comes to the conclusion that discourse combines the verbal component of communication and its extralinguistic elements of a socio-cultural and context-situational nature. There are many classifications of discourse types, however, uniform and clear criteria demonstrating the distinction between one type and another have not yet been developed in linguistics. Journalistic discourse is a dynamic, active, constantly changing type of discourse. It is based on real events and phenomena occurring in the life of society, reflects specific actions in a certain period of time. A journalistic text implies a consistent presentation of theses, supported by convincing arguments (facts and examples). These theses must have a logical agreement so that the audience (readers or listeners) can form their own opinion on the basis of adequately perceived information. In journalistic texts, socio-political vocabulary is used, which is distinguished by its logic, reasoning, emotionality, as well as the evaluative nature of judgments and motivation.